Whyte's 15

That is Whyte Corporate Affairs celebrating its 15 years anniversary.

A CELEBRATION

Whyte's 15

With 15 unique moments of togetherness. Passion. That is what inspired us to set up these 15 celebrations. Passion for what we do, passion for the people we work with. Since 2008. But also: passion for other joys in life. Art, cycling, heritage, rugby, architecture, beer culture, history, languages, politics, poetry, gastronomy – just to name a few.

whytecorp

Inside the Whyte House... agency life, working in Corporate Affairs.
📍Brussels and Antwerp
#Whyteatwork - #Whytenotatwork

January wrap up ❄️ *** 1. Kicking off 2025

January wrap up ❄️

***

1. Kicking off 2025 with new strategic meetings with our clients, which our colleagues Florence & Sarah did with a lot of enthusiasm. 😁
2. Snow greeted our beautiful office. ☃️
3. Our running squad braved the snowy weather. 🏃‍♀️
4. The beginning of the year also means the yearly Autosalon, where we were present for our client GOCA Vlaanderen.
5. Our colleaugues Eveline and Amélie supporting clients during video recordings. 🎤
6. A night at the office for an interesting roundtable, lead by Sarah and Philip.
7. The team at the yearly C square quiz batteling it out with other agencies/companies. 🧠
8. An evening discussing everything about turnaround and restructuring with the Belgium Turnaround Association at the Deloitte offices. 🖼️
9. Anne-Sophie and Gabriella giving a successful workshop for one of our clients, killing it on a Friday.
10. Loïc as a journalist asking challenging questions to our client during a mediatraining. 🎥

Last night, the Whyte Corporate Affairs team put t

Last night, the Whyte Corporate Affairs team put their knowledge to the test at the C Square NY Drink & Quiz! Ranging from politics to the Olympics to Taylor Swifts Eras Tour. 🪩

From communication challenges to raising our glasses with fellow corporate comms enthusiasts, it was a night filled with great company, friendly rivalry, and a lot of fun. 👏

Thanks to C Square for hosting an engaging evening and bringing together the corporate comms community once again.

#whyte #quiz #communication

From the initial briefing with GOCA Vlaanderen 🤝… to bringing an employer branding campaign to life at the Brussels Motor Show 2025! 🚗💥

#EmployerBranding #BrusselsMotorShow

December wrap up 🎄✨ *** 1. Football Fever:

December wrap up 🎄✨

***

1. Football Fever: Our colleagues Eveline and Joost enjoyed an exciting football match between Genk and Anderlecht with our client. ⚽️
2. Incredible sports achievements by Célia, who swam an impressive 16 km over a period of 5 hours! 🏊‍♀️ What a champion!
3. A night full of glitz and glamour at the Bora Awards. 🏆
4. All our y-tees were nice this year and received gifts from Sinterklaas. 🎁
5. Finding the Christmas spirit at our clients, with lots of warmth and cheer. 🎅
6. A cultural evening at the Royale Belge theatre for the International Yehudi Menuhin Foundation. 🎻
7. Our annual end-of-year Christmas party was a huge success, filled with good food and thoughtful gifts. ✨
8. Visiting the KSMKA with ou client and learning more about the beautiful artworks. 🖼️
9. Colleagues Philip, Ann-Sophie, and Ken attended the end-of-year Bepact event, meeting journalist Johny Vansevenant. 📖

❄️ Holiday celebrations are delightful - but l

❄️ Holiday celebrations are delightful - but let’s face it, they also come with a sprinkle of stress for some of us. However, Whyte’s 10 Golden Crisis Rules have got you covered this year, serving you 10 holiday hacks to tackle crises around the X-Mas table. A little strategy for a lot of cheer! 💫

At Whyte, we are honored to support the @internati

At Whyte, we are honored to support the @international_ymf, sharing their vision of a world where art and culture are accessible to all. Together, we strive for a more inclusive and harmonious world. Last week, together with @europanostraeu they have hosted an extraordinary cultural evening at the Royale Belge theatre in Brussels, celebrating European #heritage, #music, and #creativity.

Hosted by Marianne Poncelet and Sneška Quaedvlieg-Mihailović, the event welcomed Glenn Micallef, the European Commissioner for Intergenerational Fairness, Youth, Culture, and Sport, who emphasized the crucial role of the arts in education and social inclusion.

The evening featured enchanting performances by: 🌟 Jenő Lisztes (cimbalom), 🌟 Sylvia Huang (violin), 🌟 The Brussels Chamber Orchestra (BCO).

📢 Are Belgian CEOs Missing Out on social media

📢 Are Belgian CEOs Missing Out on social media and reputation management?

CEOs are expected to embody their company's values and express their opinions on major social issues. However, many Belgian CEOs are still hesitant when it comes to social media communication, CEO positioning, and reputation management🗣️📱
Our latest study uncovers surprising insights:

💡 53% are minimally or not at all professionally active on social media.
💡 8 out of 10 lack a CEO positioning strategy.
💡 Only 3 out of 10 measure their reputation.
💡 1 in 2 finds press interviews somewhat unpleasant, though essential.

#CEOPositioning #SocialMedia #Leadership #PressRelations #MediaStrategy #CEOInsights #CorporateCommunication #ReputationManagement

Very proud that we won no less then 3 Bora awards

Very proud that we won no less then 3 Bora awards in Bruges yesterday for our press campaigns for Holcim, Bebat and Nespresso. The Best of Reputations awards recognize the best work of the past year in earned media and influencer relations. Reputations have never been more important for organizations. And to earn earned media, it is key to let strategy and creativity go hand in hand. Thank you ACC and Csquare for organizing this evening and highlighting all the cases!

#beaawards #proud #whytefamily

November wrap up 👋 *** 1. Heartfelt lunch br

November wrap up 👋

***

1. Heartfelt lunch break for the Corporate Comm Team 😋
2. Yearly event for the Belgian Diabetes Forum at the Comic Art Museum
3. On Wednesdays, we wear pink!🩷
4. Collegues Ken, Ann-Sophie, and Amélie spotted at C Square 2024, but will you be able to spot another one? 👀
5. Bringing together political and industrial leaders to shape Wallonia’s shared ambitions. 🫱🏻‍🫲🏼
6. Amélie during a social media workshop
7. Visiting Holcims’ Carrière Du Milieu at Tournai
8. Our colleagues Mathias and Philip perfectly complementing each other at the BRMA Awards, in front of a backdrop designed by our StudioTokyo! 😍

We’re happy to introduce five amazing colleagues

We’re happy to introduce five amazing colleagues who’ve recently joined our team. Get to know them a little better with some fun facts:

🌟 Frank, joining us as Director of Operations, is a globetrotter who spent 15 years living abroad and speaks 5 languages. Passionate about sports, he’s also a proud father of three boys, including twins. At home, his cat Harry and dog Suzie keep him busy and entertained.

🌟 Ken, our new Senior Consultant, is a true “Brusseleir” who has always called Brussels home. A big fan of pasta and LEGO, he believes in creating something great, living by the words of Bob Iger: “If you’re in the business of making something, make something great.” One thing stumps him, though—he has no idea what “rizz” means and is too afraid to ask!

🌟 Loïc, our new Associate Consultant, is the proud owner of a flying whale tattoo and is also known for making the best chocolate chip cookies. A longtime fan of metal music, he has a strong opinion: Friends is the most overrated TV show. When not baking or listening to music, he’s cheering on his favorite drivers in motor sports.

🌟 Dieter, joining as Senior Advisor, is a father of two teens and a big fan of 90’s music—he’s especially excited for the Oasis reunion. He’s still hoping to master the guitar and dreams of a road trip through Australia to explore new places.

🌟 Gabriella, our new Associate Consultant, is a multilingual wonder who speaks 5 languages and is currently learning Polish. A DIY enthusiast, she loves picking up new hobbies like embroidery. Her dream is to travel the world, experiencing as many cultures as possible. Gabriella’s playlist spans genres and languages, reflecting her diverse interests.

Welcome to the #Whytefamily! 🤗

#newytees #expertising #hiring #communication

Our colleagues at the annual Belgian Corporate Com

Our colleagues at the annual Belgian Corporate Communication Summit, organized by CSquare, The Corp Comm Community! 🎬

☔️ On a rainy day - you have your umbrella wit

☔️ On a rainy day - you have your umbrella with you. But are you prepared when your company enters a storm?

#crisispreparedness #crisissimulation #crisiscommunication

When @griet_daelemans_vancanneyt from @karmakarmao

October wrap up 👋 *** 1. Halloween at the off

October wrap up 👋

***

1. Halloween at the office 🎃
2. Colleagues Joris and Dieter with singer Arno. C’est vachement bien!
3. Sunny lunch outside 🌞
4. Creative night at The Merode
5. Democrats vs Republicans, who will win? Interesting debate at the Merode!
6. Inspiring campaigns, quotes, cocktails and old school mates. Thank you CreativeBelgium 🍹🍸🧠
7. BMMA workshop on influencer campaigns
8. Le duo de choc en speed dating at PWc with AmCham Belgium 👯
9. Key message from Roel explaining the Delhaize Future Plan at C-Square

World smile day! 🌟 Behind every successful age

World smile day! 🌟

Behind every successful agency, there’s always a little something that makes all the difference… and for us, it’s the unmissable smiles of Ophélie and Olivia, our amazing office managers! 😊

Whether it’s pouring rain outside, your train got delayed, or you’ve been stuck in traffic in Oudergem 🚗, you can always count on these two to turn your morning around and brighten your day.

Their energy is contagious, and their smiles are priceless.

Thank you, Ophélie and Olivia, for making every day better – rain or sun! ☀️🌧️

@__pinoyyyo__

Celebrating your company's anniversary isn't just

📯 Bring in the line up of achievements, plans f

📯 Bring in the line up of achievements, plans for the future and… mocktails - because it was that time of the year again at Whyte: our Mid-Year State of the Union.

Curious as to what such a day looks like? Go ahead, have a look and swipe the day away!

#ai #communication #publicaffairs #consultancy

We’re still savoring the incredible insights and

We’re still savoring the incredible insights and dynamic discussions from the BEPACT Summer School in Mons last week! 🌟

This year, we explored the political heart of Wallonia and Brussels with guidance from experts like @christophedeborsu, @liesbethvimpe, and @crucke6487. From sustainability 🌱 to regional infrastructure 🏗️, we tackled the key challenges and opportunities shaping Belgium’s future. @glbouchez and @nicolasmartin.mons, both key figures in Mons, joined us to share their valuable insights and perspectives. A lively panel debate with local leaders wrapped up the event on a high note 🎤.

Huge thanks to our amazing moderators and speakers, including our very own colleagues Philip Naert and Jean-Sébastien de Halleux, for their invaluable contributions. 🙏
Already looking forward to what’s next! 🚀

📸 by @gilles_van_den_abeele

#BackToSchool #PublicAffairs #Belgium #BEPact

🌈 This week, we proudly celebrated love, divers

🌈 This week, we proudly celebrated love, diversity, and inclusion at the 17th edition of Antwerp Pride! At Whyte, we’re all proud supporters of #LGBTQIA+ rights. We don’t hesitate to show our true colors as we celebrate the most colorful community of the country. Happy to have seen our amazing colleagues present!

🦺 Today our Antwerp Team had the opportunity to

🦺 Today our Antwerp Team had the opportunity to visit the construction site of the Scheldetunnel at Linkeroever. This clever piece of engineering will help complete our ‘Antwerpse Ring’ as part of the Oosterweelverbinding.

Huge thanks to @oosterweelverbinding and @antwerpse_stadsgidsen for the insightful tour!

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