Whyte's 15

That is Whyte Corporate Affairs celebrating its 15 years anniversary.

A CELEBRATION

Whyte's 15

With 15 unique moments of togetherness. Passion. That is what inspired us to set up these 15 celebrations. Passion for what we do, passion for the people we work with. Since 2008. But also: passion for other joys in life. Art, cycling, heritage, rugby, architecture, beer culture, history, languages, politics, poetry, gastronomy – just to name a few.

whytecorp

Inside the Whyte House... agency life, working in Corporate Affairs.
📍Brussels and Antwerp
#Whyteatwork - #Whytenotatwork

Internships are not just about learning the job, b

Internships are not just about learning the job, but also about joining a team! 👫 Yesterday, Team Antwerp came together to say goodbye to our intern @vanderschootmerel, student at @uantwerpen.
By turning the team lunch into a team dinner, all colleagues could join during Ramadan. 💫

#internship #colleagues #teamdiner #iftar

🔊 Podcast: Social Relations 2.0! We are excit

🔊 Podcast: Social Relations 2.0!

We are excited to present the latest episode of our podcast on social relations (in Dutch). Join Georges Vandenhove, Partner at People Exponential, as he speaks with Isabelle Hardy, Partner at Whyte Corporate Affairs, who animates the discussion. 🎙️

In this episode of "The Y-Files," we explore the complexities of social relationships within organizations. Georges Vandenhove brings his extensive experience in working with union delegates to the table, discussing the importance of listening, transparency, patience, and continuous dialogue.

Tune in to gain valuable insights and practical advice on fostering constructive social dialogue.
👉 Spotify: https://open.spotify.com/episode/1t5RxUD5oXU1XRHW1hqNnU
👉 Apple: https://podcasts.apple.com/us/podcast/012-sociale-relaties-nl/id1627678762?i=1000698589530

Big thanks to our StudioTokyo for recording & editing this podcast episode!

#Podcast #WhyteCorporateAffairs #TheYFiles #SocialDialogue #SocialPartners #Leadership #HR #Employees #Unions

« The success of every woman should be the inspi

« The success of every woman should be the inspiration to another. We should raise each other up. » ~ Serena Williams

It’s international woman’s day today – what better day to put the spotlights on our social media team. It’s a pure coincidence, but still, these ladies do inspire eachother and make sure our feed is always alive.

At Whyte, we don’t just advise—we teach! Our e

At Whyte, we don’t just advise—we teach! Our experts share their expertise with students in higher education, helping shape the professionals of tomorrow.

🔥 Isabelle & Eveline – Crisis Communication
🎭 Sylvie – Storytelling
🏗️ Joris – Local community relations
🗣️ Emmanuel – Communication Strategy

We’re proud to see our Y-tee tutors inspire future communication professionals with real-world insight! 👏

✨ February wrap-up ✨ 1. Networking at AmCha

✨ February wrap-up ✨

1. Networking at AmCham and meeting former colleagues AmCham. 🎉
2. Isabelle led a powerful crisis communication class at UCLL Heverlee.💪
3. Our colleagues rocked a web workshop, turning ideas into action!
4. The Corp Com Community catching up! 🤝
5. Expanding our circles at networking events!
6. Our State of the Union - inspiring company updates with a breathtaking view.
7. We celebrated the opening of a new depot for the Foodbanks by hosting key journalists!
8. The beautiful Boursin launch at Bron Brewery where we welcomed journalists to discover the new vegan Boursin. 🌱
9. Let’s Talk (and Love) Design! Gaining fresh insights at the ‘Let’s Talk Design’ event in Antwerp! 🎨

🎥 Last week, all eyes were on the City of Antwe

🎥 Last week, all eyes were on the City of Antwerp and the launch of the #CleanIndustrialDeal. European Commission President #vonderLeyen intends to give new momentum to European industry in the face of fierce global competition and high energy costs.

The Deal follows the Antwerp Declaration of 2024, launched under Belgium’s EU Presidency. From our #Brussels and #Antwerp based offices we witness firsthand the major challenges faced by, amongst others, the #energy, #manufacturing and the #chemical industry.

♻ In stormy times, the right strategies help navigating through change and business critical issues. By transforming organisations and engaging employees in changing future visions, by addressing policy matters, dealing with hostile stakeholders, making #permitting strategies more effective or delivering not-so-good news when needed.

⁉️ The Clean Industrial Deal sets the agenda, or at least the tone, for the years to come.

With ‘change’ as the common thread. Are you ready?

Meet Our New Colleagues! 🌟 We’re excited to

Meet Our New Colleagues! 🌟

We’re excited to welcome two new team members! To get to know them better, here are five fun facts about each of them.

Morgan – Associate Consultant
✅Paris calls at least once a year—because one visit is never enough!
✅Guilty pleasure? Watching Gossip Girl on repeat.
✅Hosting brunches and dinners is a must—food and friends make the best memories.
✅No sunset goes undocumented—capturing every beautiful moment.
✅Recipes? Who needs them? Cooking is all about creativity!

Virna – Finance & Process Improvement Coordinator
✅When not crunching numbers, she’s playing the piano like a pro.
✅Backpack packed, passport ready—always off on a new adventure.
✅Weekly tennis matches help clear the mind and refresh the spirit.
✅Currently learning Turkish—always up for a new challenge.
✅If there’s a book nearby, you’ll find her nose in it.

#whytefamily #colleagues #newytees #hiring

✨ RTBF Visit Recap (and quickly snapping that pi

✨ RTBF Visit Recap (and quickly snapping that pic with Markske’s car at neighboring VRT) 😂 
We had the chance to visit RTBF and explore their incredible work in fact-checking and delivering accurate, trustworthy news. 💬
 In a world where fast, short-form content is king, RTBF reminded us of the importance of going deep with thorough research and in-depth articles.
 #RTBF #FactChecking #InDepthContent #ReliableNews

January wrap up ❄️ *** 1. Kicking off 2025

January wrap up ❄️

***

1. Kicking off 2025 with new strategic meetings with our clients, which our colleagues Florence & Sarah did with a lot of enthusiasm. 😁
2. Snow greeted our beautiful office. ☃️
3. Our running squad braved the snowy weather. 🏃‍♀️
4. The beginning of the year also means the yearly Autosalon, where we were present for our client GOCA Vlaanderen.
5. Our colleaugues Eveline and Amélie supporting clients during video recordings. 🎤
6. A night at the office for an interesting roundtable, lead by Sarah and Philip.
7. The team at the yearly C square quiz batteling it out with other agencies/companies. 🧠
8. An evening discussing everything about turnaround and restructuring with the Belgium Turnaround Association at the Deloitte offices. 🖼️
9. Anne-Sophie and Gabriella giving a successful workshop for one of our clients, killing it on a Friday.
10. Loïc as a journalist asking challenging questions to our client during a mediatraining. 🎥

Last night, the Whyte Corporate Affairs team put t

Last night, the Whyte Corporate Affairs team put their knowledge to the test at the C Square NY Drink & Quiz! Ranging from politics to the Olympics to Taylor Swifts Eras Tour. 🪩

From communication challenges to raising our glasses with fellow corporate comms enthusiasts, it was a night filled with great company, friendly rivalry, and a lot of fun. 👏

Thanks to C Square for hosting an engaging evening and bringing together the corporate comms community once again.

#whyte #quiz #communication

From the initial briefing with GOCA Vlaanderen 🤝… to bringing an employer branding campaign to life at the Brussels Motor Show 2025! 🚗💥

#EmployerBranding #BrusselsMotorShow

December wrap up 🎄✨ *** 1. Football Fever:

December wrap up 🎄✨

***

1. Football Fever: Our colleagues Eveline and Joost enjoyed an exciting football match between Genk and Anderlecht with our client. ⚽️
2. Incredible sports achievements by Célia, who swam an impressive 16 km over a period of 5 hours! 🏊‍♀️ What a champion!
3. A night full of glitz and glamour at the Bora Awards. 🏆
4. All our y-tees were nice this year and received gifts from Sinterklaas. 🎁
5. Finding the Christmas spirit at our clients, with lots of warmth and cheer. 🎅
6. A cultural evening at the Royale Belge theatre for the International Yehudi Menuhin Foundation. 🎻
7. Our annual end-of-year Christmas party was a huge success, filled with good food and thoughtful gifts. ✨
8. Visiting the KSMKA with ou client and learning more about the beautiful artworks. 🖼️
9. Colleagues Philip, Ann-Sophie, and Ken attended the end-of-year Bepact event, meeting journalist Johny Vansevenant. 📖

❄️ Holiday celebrations are delightful - but l

❄️ Holiday celebrations are delightful - but let’s face it, they also come with a sprinkle of stress for some of us. However, Whyte’s 10 Golden Crisis Rules have got you covered this year, serving you 10 holiday hacks to tackle crises around the X-Mas table. A little strategy for a lot of cheer! 💫

At Whyte, we are honored to support the @internati

At Whyte, we are honored to support the @international_ymf, sharing their vision of a world where art and culture are accessible to all. Together, we strive for a more inclusive and harmonious world. Last week, together with @europanostraeu they have hosted an extraordinary cultural evening at the Royale Belge theatre in Brussels, celebrating European #heritage, #music, and #creativity.

Hosted by Marianne Poncelet and Sneška Quaedvlieg-Mihailović, the event welcomed Glenn Micallef, the European Commissioner for Intergenerational Fairness, Youth, Culture, and Sport, who emphasized the crucial role of the arts in education and social inclusion.

The evening featured enchanting performances by: 🌟 Jenő Lisztes (cimbalom), 🌟 Sylvia Huang (violin), 🌟 The Brussels Chamber Orchestra (BCO).

📢 Are Belgian CEOs Missing Out on social media

📢 Are Belgian CEOs Missing Out on social media and reputation management?

CEOs are expected to embody their company's values and express their opinions on major social issues. However, many Belgian CEOs are still hesitant when it comes to social media communication, CEO positioning, and reputation management🗣️📱
Our latest study uncovers surprising insights:

💡 53% are minimally or not at all professionally active on social media.
💡 8 out of 10 lack a CEO positioning strategy.
💡 Only 3 out of 10 measure their reputation.
💡 1 in 2 finds press interviews somewhat unpleasant, though essential.

#CEOPositioning #SocialMedia #Leadership #PressRelations #MediaStrategy #CEOInsights #CorporateCommunication #ReputationManagement

Very proud that we won no less then 3 Bora awards

Very proud that we won no less then 3 Bora awards in Bruges yesterday for our press campaigns for Holcim, Bebat and Nespresso. The Best of Reputations awards recognize the best work of the past year in earned media and influencer relations. Reputations have never been more important for organizations. And to earn earned media, it is key to let strategy and creativity go hand in hand. Thank you ACC and Csquare for organizing this evening and highlighting all the cases!

#beaawards #proud #whytefamily

November wrap up 👋 *** 1. Heartfelt lunch br

November wrap up 👋

***

1. Heartfelt lunch break for the Corporate Comm Team 😋
2. Yearly event for the Belgian Diabetes Forum at the Comic Art Museum
3. On Wednesdays, we wear pink!🩷
4. Collegues Ken, Ann-Sophie, and Amélie spotted at C Square 2024, but will you be able to spot another one? 👀
5. Bringing together political and industrial leaders to shape Wallonia’s shared ambitions. 🫱🏻‍🫲🏼
6. Amélie during a social media workshop
7. Visiting Holcims’ Carrière Du Milieu at Tournai
8. Our colleagues Mathias and Philip perfectly complementing each other at the BRMA Awards, in front of a backdrop designed by our StudioTokyo! 😍

We’re happy to introduce five amazing colleagues

We’re happy to introduce five amazing colleagues who’ve recently joined our team. Get to know them a little better with some fun facts:

🌟 Frank, joining us as Director of Operations, is a globetrotter who spent 15 years living abroad and speaks 5 languages. Passionate about sports, he’s also a proud father of three boys, including twins. At home, his cat Harry and dog Suzie keep him busy and entertained.

🌟 Ken, our new Senior Consultant, is a true “Brusseleir” who has always called Brussels home. A big fan of pasta and LEGO, he believes in creating something great, living by the words of Bob Iger: “If you’re in the business of making something, make something great.” One thing stumps him, though—he has no idea what “rizz” means and is too afraid to ask!

🌟 Loïc, our new Associate Consultant, is the proud owner of a flying whale tattoo and is also known for making the best chocolate chip cookies. A longtime fan of metal music, he has a strong opinion: Friends is the most overrated TV show. When not baking or listening to music, he’s cheering on his favorite drivers in motor sports.

🌟 Dieter, joining as Senior Advisor, is a father of two teens and a big fan of 90’s music—he’s especially excited for the Oasis reunion. He’s still hoping to master the guitar and dreams of a road trip through Australia to explore new places.

🌟 Gabriella, our new Associate Consultant, is a multilingual wonder who speaks 5 languages and is currently learning Polish. A DIY enthusiast, she loves picking up new hobbies like embroidery. Her dream is to travel the world, experiencing as many cultures as possible. Gabriella’s playlist spans genres and languages, reflecting her diverse interests.

Welcome to the #Whytefamily! 🤗

#newytees #expertising #hiring #communication

Our colleagues at the annual Belgian Corporate Com

Our colleagues at the annual Belgian Corporate Communication Summit, organized by CSquare, The Corp Comm Community! 🎬

☔️ On a rainy day - you have your umbrella wit

☔️ On a rainy day - you have your umbrella with you. But are you prepared when your company enters a storm?

#crisispreparedness #crisissimulation #crisiscommunication

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